In a nation of a billion (plus a few hundred million) people, in the outsourcing capital of the world, Indian publishers continue to face enormous trouble in finding a designer with a pulse on local tastes to redesign their products. And the only name on the speeddial of otherwise extremely stingy proprietors—be it in the…
Tag Archives: Mastermind
What’s in a word? Don’t ask the poor ‘sod’
As if cricket’s byzantine “Laws” weren’t enough, the lexicon is becoming a potent weapon in the wars of words that have enveloped cricket in recent months. Down under, the use of labels like “monkey” and “obnoxious little weed” by rival players sent cricket correspondents scurrying to their dictionaries. Back home, the use of a three-letter…