The front page of Ei Bela, the new Bengali tabloid launched by the Ananda Bazaar Patrika (ABP) group in Calcutta, as a “buffer” to counter the launch of a Bengali newspaper from The Times of India group, on the day Mamata Banerjee‘s Trinamool Congress walked out of the Congress-led UPA. This is the second tabloid…
Tag Archives: Ei Bela
Buy our paper, get a Harley-Davidson: Free!
It’s raining gifts in the Bengali newspaper wars. And gone is the age of free flasks, timepieces and tee-shirts to woo subscribers. Ei Bela (the moment), the soon-to-be-launched tabloid from the Ananda Bazaar Patrika group (which also owns The Telegraph and ABP News) to counter The Times of India group’s morning broadsheet Ei Samay (Times…
IJR 