The second issue of the Crest edition of The Times of India is out today, and there are some small signs visible. The number of pages is down from 40 to 36, and there are some minor changes in the menu of the paper. On the left is this week’s menu, on the right is…
Tag Archives: Crest
Readers take rest. Premium readers take Crest.
After weeks and months of “will they, won’t they”, The Times of India has bucked the advertising downturn and announced the launch of its “premium” weekend paper just ahead of the festival season. This announcement appears on the front page of the paper in Bombay and Delhi, suggesting that it is initially going to be…