After bundling The Speaking Tree with The Times of India, the country’s biggest newspaper group has unveiled a new product that comes bundled with The Economic Times: ET Wealth. The 48-page personal finance newspaper, in a Berliner format a la Bombay Mirror, is issued with ET on Mondays. It will be supplied free in the…
Tag Archives: Berliner
Sure, size matters, but does only size matter?
How much smaller can a newspaper sheet get before it becomes a newspaper chit? From 60-inch web presses (the old Wall Street Journal or The Hindu) which generated very wide 15-inch by 22¾ front pages, we have come down to acceptable 54-48 inch web presses which generate 12½ to 13½ inch front pages (New York…
IJR 