Category Archives: Podcasts

News connoisseurs to news nibblers: how BBC is approaching journalism in Indian languages with five words fast disappearing from our ‘bhasha’: trust, credibility, strength, depth, quality

If the English market is tough for serious players in Indian journalism, keeping the head above the water in the languages is a humongous challenge. So immense, so expensive, and so impossible is the task of attracting readers and viewers, and keeping them engaged with quality content, that nearly nobody is attempting to do it.…

70% of Indians live in the villages but media coverage of rural India is barely 4%, and that is mostly in print media and of non-farm issues

In episode 11 of ‘Shut Up Ya Kunal‘, the poet and lyricist Javed Akhtar tells Kunal Kamra of the abysmal coverage of farm and rural issues in Indian media. Around the 34th minute of the episode, Akhtar says: “In a nation where 70 per cent of the population lives in the countryside and most of…