The front page of Ei Bela, the new Bengali tabloid launched by the Ananda Bazaar Patrika (ABP) group in Calcutta, as a “buffer” to counter the launch of a Bengali newspaper from The Times of India group, on the day Mamata Banerjee‘s Trinamool Congress walked out of the Congress-led UPA.
This is the second tabloid from the ABP group, after the now-defunct evening daily The Metropolitan under M.J. Akbar.
Also read: Times, Telegraph and the Bengali paper wars
IJR 