The television commercial for The Times of India‘s 2011 campaign theme, “A day in the life of India“.
The contest, inviting readers to send in photos, videos, cartoons, and jokes and anecdotes, also saw ToI advertise on the pages of rival Hindustan Times. . The last date for entries is March 15.
2010: ToI, Jang, Geo unite to give peace a chance
2009: The finest example of campaign journalism?