There are two types of journos in the world…

Robert Thompson, managing editor of the Wall Street Journal, in The Australian:

“It is becoming clear that there are two personality types in the world of content: the creators and the reverberators. The latter group is merely an editorial echo chamber: the noise is sometimes interesting, but they are neither composers nor musicians.

“If we make a comparison to tennis, in which the sublime Spaniard Rafael Nadal and Roger Federer fight out a final on centre court, the reverberators are like ball boys and ball girls. If one stretches the imagination you can almost imagine Arianna Huffington and Eric Schmidt scurrying around the court, part of the event but not why you pay money to attend.”

Read the full article: End of the world as we know it

Link via Nikhil Moro via Facebook

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