Daily Archives: 11 June 2008

All the news fit to print, all the booze fit to air?

“NDTV Good Times” is a lifestyle television channel that is the result of a collaboration between India’s leading English language television network NDTV, and India’s leading liquor manufacturer, United Breweries (UB). On the face of it, “NDTV Good Times” may seem like a good idea for M/s Mallya & Roy. For UB, the channel’s name…